Quadrant took its “Max Horse Power / Pit Garage” pop-up to the street in Austin — hand-pasted posters stacked across South Congress and East 6th Street driving traffic to the 920 Congress activation. Bold, star-spangled wheat-paste on the exact walls Austin’s music-and-motors crowd already walks.
Campaign details
- Location
- Quadrant — Austin
- City
- Austin
- Format
- Wheat-paste posters
Street posters in Austin
Austin lives outside — East Austin, South Congress, Rainey, and the Red River strip pull a young, music-and-tech crowd onto the sidewalks every night. Hand-pasted posters on those walls land with an audience that treats the street as part of the show, far from the highway billboards nobody remembers.
Every run like this follows the same playbook: we scout the exact walls worth owning, print on street-grade weatherproof stock in-house, hand-paste during the busiest hours, and send back geotagged photos so you can see precisely where your brand went up — and how long it stayed.
